Thursday, 19 September 2013

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11 Shopping-Search Engines to Sell Your Products

Listing your products with shopping-oriented search engines can be a great way to attract new customers. Many shopping search engines are free, but some require a fee and come with varying levels of control and interaction with your products and with customers that buy through the shopping engine.
What many of these services have in common is discounted merchandise. To therefore take advantage of some of these portals, your company may have to mark down its products to compete with the similar discounted items on the site. Alternatively, these services can be good way to sell excess stock at a lower price.

Large-Sized Search Engine Solutions

Google, Yahoo! and Bing all have their own shopping search engines that you can register your products with. They vary from being free to flexible fee-structures, depending on items sold. If just starting out, you may want to focus on a free option. You may also want to focus on a search engine that you don’t get a tremendous amount of traffic, to help build awareness of your brand with a new group of potential customers.
  1. Google Product Search. Google’s product search is a useful way to expose your products to more shoppers on one of the most popular search engines on the web. Your products will appear in the Product Search engine but also may appear on Google’s standard search results depending on the relevance of the product to the search being performed. Price: Free.
  2. Yahoo! Shopping. Submit your products to Yahoo! Shopping, provide a detailed description, and Yahoo! will do the rest. Each submission will be listed on Yahoo! Shopping in both the general product search and product comparison pages. All you need is a Yahoo! Search Marketing account. For Yahoo! store merchants, use the merchant solutions service to publish your catalog. Price: Submitting products is free; Search Marketing plans vary from free to a one-time $99 fee; Additional fees for purchases on Yahoo! Shopping also apply, including its bidding service, which affects the placement of the product in-search.
  3. Bing Shopping. A free service from Microsoft that gives access to your products to one of most widely used search engines on the web. You have to contact a Microsoft Advertising representative to get started and once you sign up, all you have to do is send your Bing Shopping data feed to Microsoft. Price: Free.
    Google Product Search login.

    Comparison Shopping and Shopping Directories
    These are shopping destination sites that offer thousands of popular brands and products, usually at a discounted price. I’ve tried to focus on general and popular shopping sites and comparison sites. If you are interested in the dozens of niche online marketplaces, check out my previous article, “How To Set Up Shop on Niche Online Marketplaces,” for more information on that process.
  4. Amazon. It’s one of the most costly sites to list your products, but it is also has high traffic and could be worth the cost for the right merchant. Price: Structure varies on amount of items sold – 40 items or less monthly, $.99 per sale plus 15 percent referral fee and variable closing fee per item starting at $.45 to $.05 per pound; 40 items or more monthly, flat $39.99 for unlimited sales plus the same referral and closing fees.
  5. PriceGrabber. A price comparison search engine, PriceGrabber gets roughly 24 million unique visitors monthly looking for deals. Merchants can list their products for free and then only pay when a shopper clicks on their product. The merchant then pays a cost-per-click fee. The nice thing here is that once the shopper clicks through on PriceGrabber, the shopper finalizes the sale on the merchant’s website. Price: $.35 – $.90 per item clicked, depending on category of product.
  6. PriceScan. Any merchant can list a product here, but you need extremely competitive prices or PriceScan will not list your product if it is higher than the similar products that it already lists. Price: Free.
  7. Shop.com. Another shopping comparison directory that merchants can list products on with two payment options: Cost-Per-Order (CPO) and Cost-Per-Click (CPC). CPO means merchants pay a negotiated commission to Shop.com and comes with some additional benefits when selling with them. CPC is a per-click fee program with varying rates that depend on the product and category. Price: Varies with product and product listing program in use.
  8. Shopping.com. Owned by eBay, Shopping.com has a large following in the comparison-shopping world with an average of 20 million unique visitors monthly. Price: $.05 – $.90 per item clicked, depending on category of product.
  9. ShopWiki. A shopping search engine that crawls for products and stores and lists them in their search results. If your store is not already listed, you can simply type in your store’s URL and add it to ShopWiki’s index. Once your URL has been added, your products should start appearing in ShopWiki’s search results within 3 to 4 weeks. Price: Free.
  10. ShopZilla. A widely used shopping comparison directory that merchants can take advantage of. Shopzilla is free to register and list products on, but it uses a similar cost-per-click (CPC) fee structure as many other comparison sites. Register a Shopzilla merchant account and pay a minimum of $50, which will all go towards the CPC fee for each item purchased through ShopZilla. Price: $.05-$.90 per item clicked, depending on category of product.
  11. TheFind. TheFind is a powerful comparison shopping service and has probably already found your store’s products with its search bot, but merchants can play a much more active role by setting up a merchant account with The Find. Once you are registered, you can submit a comprehensive product feed to the service of all products available, update that feed as often as desired, and control your store’s brand and logo as seen from TheFind. You can also pay to have your products featured and increase traffic to your own site. Price: Free – $299.
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SEO: Impact of Ecommerce Catalog Structure

Information architecture and search engine optimization are both critical aspects of developing an ecommerce site. During the process, early decisions made about the structure of a site and its product catalog can have surprising ramifications for SEO.
Which product types and attributes are assigned as categories, subcategories, and filters within the catalog impact much more than user experience. They also impact which pages the ecommerce platform will generate and how they’re interconnected in the navigation, both of which impact SEO.
Let’s use a hair care products site as an example. Say we’re selling shampoo, conditioner, and styling products for men, women, and children. Our products are tailored to normal, dry, oily, and chemically treated hair and offer an array of benefits like curl and shine. Two ways of organizing the product catalog begin with categorizing products by product type or by gender/age.
Option 1: Sitemap organized first by product type categories.
Option 1: Sitemap organized first by product type categories.
Option 2: Sitemap organized first by gender/age categories.
Option 2: Sitemap organized first by gender/age categories.
Each contains the same product types and attributes, but arranged in different ways. The blue boxes represent categories, the aqua and green boxes are subcategories, and the lists of product attributes without boxes around them are filters or facets. Keep in mind that categories and subcategories are fixed architectural elements. The customer has to choose a category or subcategory before filter options appear. After that, filters can be added and subtracted at will to modify the product set displayed.

Will the Right Pages Exist?

In our two sample product catalogs, the first question to ask is whether the categorization scheme allows the pages we need for SEO to be created. Keyword research informs us which search phrases are most popular among searchers. It’s up to us to ensure that our sites are constructed and optimized in such a way that we can target those popular keyword phrases.
Sample keyword research for phrases containing "oily" and "shampoo."
Sample keyword research for phrases containing "oily" and "shampoo."
For example, the keyword research tells us that the phrase “shampoo for oily hair” is extremely popular, with 4,400 searches on average in Google a month. Looking at our potential sitemaps, the first option based on product type categories gives us a single, clear page to optimize for the phrase “shampoo for oily hair.” Not only will the page exist, it will contain products that specifically fill the expectations of people searching for that phrase, and its specific relevance will make it easy to optimize for that phrase.
The second sitemap option based on gender poses more of a problem when we look for an individual page to optimize for “shampoo for oily hair.” The first problem is that there is no genderless shampoo page. We’re forced immediately into products for women, men or children, which in turn impacts the relevance of every page in the catalog.
We can apply the “oily” filter to the “women’s shampoo” subcategory page, but that isn’t an exact match for “shampoo for oily hair.” The best we can do is to optimize each of the gender/age-based shampoo pages for “best shampoo for oily hair for women” at 12 monthly searches, “shampoo for oily hair men” at 58 monthly searches, and “shampoo for oily hair kids” at 0 monthly searches. That’s 70 potential searches to target across three pages instead of 4,400 searches that can be strongly targeted with one page in the first sitemap option.
Might one of our gender/age shampoo pages end up ranking for the trophy phrase “shampoo for oily hair?” It might, depending on how much competition there is to rank for the phrase, the authority of our domain and many other factors. But it will be more difficult because there is no single precisely relevant page to be optimized for the targeted phrase. The early-stage decision to choose one system of categorization over another determines which pages are created, which determines how well we can optimize for valuable keyword phrases even before most marketers have started to think about SEO for their new site.

Which Receive the Navigation Boost?

In addition to determining which pages are created, the product catalog’s structure also determines the site’s navigation. Category and first level subcategory pages tend to be accessible via the site wide navigation elements, like the header. As such, they benefit from a boost in authority because every page on the site links to them. These internal navigation links tell search engines which pages the site values most and gives the pages their first shot of authority.
The majority of pages in the catalog won’t be accessible via the site wide navigation and have to rely on authority passed through local or category-based navigational elements like left-hand navigation. These pages, typically lower subcategory pages and filter pages, will not benefit from the boost in authority that their higher-level brothers receive. As a result, they may only be strong enough to rank for less competitive or more specific keyword phrases.
Look at the two sitemap examples again. If we’re trying to rank for “shampoo for oily hair,” the first option organized by product type has our oily hair shampoo page as a subcategory two levels into our catalog structure. That page will very likely be included in the header navigation for the site and will receive a boost in authority to go along with the strong relevance mentioned previously.
The second sitemap option based on gender will not be able to include a relevant page targeting “shampoo for oily hair” in the header navigation. The only pages that are likely to make it into the header navigation combine the category gender and subcategory product type such as women’s shampoo or men’s conditioner.
Some of these phrases, like “mens shampoo” at 320 searches per month, are worth targeting. But if we’re targeting organic search traffic and sales as a high priority marketing strategy, then it only makes sense to use the keyword data to determine which pages need to exist and receive an authority boost while developing the product catalog structure.

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Search-engine Success: Don’t Forget Description Tags

The description tags in search engine snippets have improved in recent years. Years ago, many search results would include snippets in the top results that were just plain nonsense. However, search today usually returns more quality snippets even in deeper results. Part of this may be due to improvements to the search engines themselves, but a large element of improved snippets is also due to superior description tags. Because the competition has improved, this observation only serves to highlight the need for quality description tags to be a part of your search marketing plan.

What’s a Snippet?

Let’s review the relationship between the description tag and search engine snippets. In many cases, Google and other search engines will pull content from the meta description of a given web page to use as the snippet, the brief description of a search result just beneath the link. Google sometimes pulls the snippet from Dmoz.org, a directory that Google trusts, especially when no meta description tag is included. Search engines can also pull the first textual content on a given page for the snippet. There is no way to completely control this, but the best way to manage what is displayed in the snippets for your website is to create accurate, unique meta descriptions for each page within the site.
The description tag has little or no effect on search engine results. Good descriptions aren’t likely to up your rankings. So, why should we care about search engine snippets at all? Because getting in top search engine results is only half the game; it does a website no good to be on page one of search results if no one clicks on that result. A good snippet encourages click-through to your website while a bad or nonexistent snippet (see Google shopping results for “Elvis t-shirt” below) discourages that action.
Google shopping results for Elvis t-shirt.
Google shopping results for Elvis t-shirt.
In the graphic above, which result would you click? Which result would you tend to avoid?

Focus on Meta Descriptions

Descriptions aren’t complicated. They live in the meta description tag in the head of a web page and should be brief enough to show up in their entirety as a search engine snippet. Generally, they should be one or two sentences, reflecting focused keywords and, most importantly, a call to action. Remember, because the description tag does little to improve the actual search results for the page, the use of defined keywords is secondary in terms of getting users to click on a search-results snippet. Accurate keywords certainly are a positive, but the focus should be placed on getting users to click on your search result, as opposed to the sole objective of incorporating keywords. Reiterate the theme of the page in your snippet and ask the searcher to click through. It’s more old-school marketing than science; but it can make all the difference.

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Google Product Search: Creating a Data Feed

Google Product Search is a price comparison service. Users can search for retail products and the search results then list vendors selling those items. The search results include photos, prices and links to the vendors’ ecommerce sites. Google does not charge any fees for listings; it makes no commission on the sales of the products, and it doesn’t accept payment for products to show up first. Google first launched its product comparison service in 2002 under the name of Froogle. It changed the name to Google Product Search in 2007. Many users refer to it simply as Google Shopping.

Video: Google Product Search, Data Feed Overview





If you sell merchandise online and have not taken advantage of Google
Product Search
, then you’re likely missing out on additional sales. Merchants submit their inventory to Google Product Search via a feed, which is a list of the products’ titles, descriptions, and prices, along with a host of other additional information.

Two Methods to Submit Products

There are generally two ways to create a product feed. One is to generate a file from your shopping cart and send the data to Google. The other way, which is more of a “manual” method, is to create the feed using Excel or another spreadsheet program. In this article, I will explain how to manually create a data feed file, without exporting the data from your shopping cart.
Note, however, that if you are currently using a shopping cart or other type of CMS (content management system), there frequently is no reason to manually type the information (or copy and paste it) again. Most shopping carts can export the inventory data that Google will ultimately accept. In this case, I recommend that you refer to your shopping cart’s support and product documentation, call the company’s customer support line, or even search Google for the information.
If you cannot, for whatever reason, export the data into the Google Shopping feed file, then you would need to manually enter the data into a spreadsheet. To illustrate how this is done, let’s take Gun Barrel Ranch, a retailer who makes and sells Western decor and furniture online. The company (a client of my firm) does not use a shopping cart, as its website displays one-of-a-kind handcrafted merchandise. But, it’s important for the company to get its products into Google Shopping because it will bring more potential customers to the site. Here is how I manually created the Google Shopping feed for Gun Barrel Ranch.

1. Sign-up in Merchant Center

First, you will need a Google account and you’ll need to go to the Google Product Search page. If you already are signed up as a seller, then that’s good. You’ll still need to sign into the Google Merchant Center. Otherwise, click on the “Start a Data Feed” option.
Screen capture of Google Product Search backend home page.
Screen capture of Google Product Search backend home page.

2. Create Data Feed

Once you have signed up as a seller, you will need to create a data feed. Go to the
Bulk Uploads page for the data feeds and click on “New Data Feed.”
In this case, I’ve already added a data feed called “Gun Barrel Ranch
Products.”

3. Create Excel Spreadsheet

Next, I will put the data into a Microsoft Excel file. I added the following columns, as recommended by Google. Each of the columns will need to be a different attribute. But, for the basic requirements and for Gun Barrel Ranch, I added these:
title

product type

description

id

link

image link

price

made in

condition
That’s all that is necessary. Here’s an example of the data that I added to the spreadsheet:
Screen capture of Excel spreadsheet, Gun Barrel Ranch.
Screen capture of Excel spreadsheet, Gun Barrel Ranch.

4. Save as Tab-delimited File

Once I was pleased with the data and all of the products, I saved the spreadsheet as a tab-delimited text file. The first row included the name of the columns, like this:
title

product type

description

id link

image link

price

made in

condition
And then the actual product data is listed, like this:
Used Lariat Rope

Home & Garden > Decor

Beautifully accent your favorite Western items with our Lasso Rope

4004
http://www.gunbarrel-ranch.com/accessories/misc/misc.htm
http://www.gunbarrel-ranch.com/product-photos/Rope-acces-4004.jpg
25.00

US

new
Note how the product data follow from the column headings.

5. Choose “Manual Upload”

The next step is to upload the file. Making sure I’m logged into the
Google Merchant Center, I went back to the data feeds bulk upload page. I clicked on “Manual Upload.”
Manual upload process in Google Product Search.
Manual upload process in Google Product Search.

6. Upload Data

Select the text file you just created from Microsoft Excel and upload it to Google. It will take up to 24 hours in order for it to be processed the first time you upload the file. After that, every time you upload the file, it should take up to an hour in order for it to be processed and shown live in the Google Product Search results.

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Ten Google Services to Help Your Ecommerce Business

If you are an ecommerce merchant, your business likely cannot survive without search engine exposure through Google. But Google has over one hundred other services and products that have blossomed from its core web search tool. Just keeping up with the names of these products is challenging, let alone figuring out how you can utilize them to improve your bottom line.
Let’s take a look at the Google services most relevant to ecommerce site owners and some of the newer features that you can leverage for your business.

Google Web Search

Google’s flagship search engine is still the go-to Internet entry point for much of civilization (with Facebook representing a worthy challenger). One of Google’s more recent advances in search technology is called Google Caffeine. Caffeine is not something you can see, but it is the underlying framework that Google now uses to deliver search results. Theoretically, Caffeine allows Google to crawl the web more quickly and deliver more timely information. The key concept is speed. Part of Google’s need for speed means it considers the load time of your site’s pages to be a key factor. You will want to be sure that your pages load quickly and meet Google’s other quality standards.

Google Products

Google has a tendency to rename some of its properties. What once was Froogle, was then Google Base, then evolved into Google Product Search, and now is found under the Google Merchant Center. The important thing to know is that Google has made shopping results more prominent on its search pages. If you have an ecommerce site, you need to have a Google Product Feed so your products will show up in Google Product Search. If you have over 100 products you will likely want to set up a “feed,” which means creating a formatted file and sending it to Google at regular intervals.

Google Analytics

Google Analytics is a very useful tool for tracking and analyzing your site’s traffic. The level of detail overwhelms many people who use Google Analytics. If you are a new user, I recommend setting up weekly emailed reports. If you are an advanced user, you will want to get a handle on Analytics Intelligence, which you can configure to track shifts in key aspects of your data and alert you when important changes take place.

Google AdWords

Google’s main revenue generator is its AdWords pay-per-click program. Not all ecommerce owners want to spend money to garner traffic. The reason so many site owners do partake in AdWords, however, is because it works for them in producing a positive return on the ad dollars they spend. At the very least, you should educate yourself about AdWords and whether it makes sense for your business. To jump into AdWords, you should either invest the time to learn how you can use it to build ad campaigns and monitor results. If you are not prepared to put in the time, you would do well to hire a professional firm to help you. If you are a do-it-yourselfer, we recommend reviewing the Google AdWords Editor, which will allow you to build your AdWords account from a Windows or Mac desktop application.

Google Maps/Local Search

Google Local Search might not be relevant for every ecommerce site, but there is a rapid shift occurring across all the major social/search web properties to emphasize the local aspect of search. You will want to develop a local strategy and stake your claim in your city or region. The best place to start is by establishing your Google Local listing. Here’s something new with Google Local: Google is testing a paid ($25 per month) Enhanced Local Listing service that allows participants to create a more developed listing that displays in Google Local Results and includes links to photos, videos, coupons, and other specific business information.

Google Webmaster Tools

Webmaster Tools is yet another service with no up-front or recurring fee. Using it is very easy. Webmaster Tools gives you valuable stats about how Google views and crawls your site. You can see data, such as the most common keywords Google associates with your pages or the anchor text found in external links to your site. Tying into Google Caffeine, Webmaster Tools now has a Site Performance section that gives data on the load time of your pages.

Google Website Optimizer

The optimizer is an awesome tool for testing the effectiveness of your website’s pages. You can deploy A/B and multivariate tests for a range of characteristics. Suppose you want to test whether your home page will produce more conversions if you add a message emphasizing free shipping. Setting up a test in the Optimizer requires a little technical knowledge. But once you figure it out–and assuming that you have enough traffic to gain some meaningful data–you can really boost your site intelligence and make some more powerful decisions about deploying your site.

YouTube

Are you utilizing videos for your ecommerce business? It is cheap. It is easy. And it is effective. You would do well to figure out how to incorporate product-related videos into your marketing strategy. Google’s video service, YouTube, is not the only place to post your videos on the web, but it pulls the most traffic of any video hub. A good YouTube approach involves building your own channel and using some of the same optimization practices you would for organic search.

Google Affiliate Network

Google has rolled out its own affiliate program called Google Affiliate Network. Google has strict criteria for participating merchants, but if you qualify, you can set up pay-per-conversion campaigns and have access to Google’s large pool of publishers who would be happy to drive traffic to your site in return for an affiliate commission.

Google Checkout

There is a range of reasons why utilizing Google Checkout is a good idea. Above all, if you feel that a significant segment of your customers use Google Checkout, you want to be there to offer that option when they shop on your site. In addition, Google Checkout gives you additional exposure through other Google properties, such as Google AdWords and Google Products.
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Product Spreadsheet for Google Merchant Center

Google has announced a service called Google Merchant (Formerly Google Base) which allow online retailers to add their products to Google Products Search, products ads, and search offerings. This service accepts data from specific feed file.

As a expert for Google Merchant, I will show you how this service work and what you will require for this.

Firstly Google Merchant accepts data through data feed, this data sheet can be in XML or txt file format. This file contains all the data as per Google specifications. When I say Google Specification means, a specific format of the data columns defined by Google. Google specification means accurately describing items using the attributes which allows users to find and search products accordingly.

The most important feature of this service is you can add data in spreadsheet like price, name, description, SKU, UPC and many other things.

Google Product Search is an online shopping search engine that Google maintains. Results are displayed on this site from the data added by online store users.

So this is very important that you add your products to Google Merchants that your products can easily be search on the internet and traffic can be generated on your site through this.

The Mercent center feed can also be used with PPC advertisement, but it is very high chance that you can get traffic without this service.

Finally, this service can be used to divert traffic to your site by using Google search engine, actually you are making your website Google-powered by using this service.

Google Merchant Data Feed Specification:

As I have mentioned above, Google has very detailed data specification. This specification is divided into different sections and applies according to geological basis. each section has several required and non required attributes.

Below are quick look for them.

Basic Product Information


  • id is a unique product identification. It can be any combination of numbers and letters, but once it has been set and submitted it cannot change. Rather it will also be used to refer to a particular product as long as the product is listed.
  • title is the name of the product. For example, “Converse All-Star Shoe.” Google recommends including identifying attributes like color or size in this title, so “Converse All-Star Shoe – Navy Blue – Size 10.”
  • description is up to 1,000 characters of text explaining or describing the product. Google recommends using at least 500 characters.
  • google_product_category is only required for products that are being submitted to the “Apparel and Accessories,” “Media,” and “Software” categories in the Google product taxonomy, but Google does recommend this attribute for all products. It is also important to note that you may only specify a single product category in this field, so choose the most applicable. The data you insert will take the form of “Apparel & Accessories > Shoes > Sneakers.” You will need to spend some time with the Google product taxonomy to discover what you should submit here.
  • product_type is a somewhat redundant column that accepts a Google product category just like the google_product_category attribute mentioned above. Here, however, you may submit more than one category.
  • link is a URL aimed directly at the product on your site. This field must begin with “http://” or “https://.” It must not link to a landing page or any page requiring registration. If symbols are used in the URL, those symbols must be replaced with URL encoded entities — see the explanation from W3Schools. For example a “?” is replaced with “%3F” and a “=” is replaced with “%3D.” Finally, the link must be to a domain you have already validated with the Google Merchant Center.
  • image_link is not a required field, but it just makes sense to include a link to a product image. The image is stored on your servers, and must be at least 250 pixels by 250 pixels, although a larger image would be better, say 660 pixels by 660 pixels. Remember this is a link to the image, not a file name only, so “http://some-domain.com/some-img.jpg.”
  • additional_image_link is specifically for providing additional product views, so from different angles as an example. You may include up to ten additional images, separating each image with a comma in your spreadsheet field.
  • condition is a required field that may contain one of three options, “new,” “used,” or “refurbished.”

Price and Availability Information

  • availability is a field that may contain one of four values: “in stock,” “available for order,” “out of stock,” or “preorder.”
  • price is the item’s price before tax in the United States and with the value added tax in other nations. The field’s value will look something like “100.00 USD,” where “USD” stands for United States Dollars.
  • sale_price is, as its name implies, a special price for a product. The field format is identical to the price field. When this option field is used, the product detail page associated with the product must display both the regular price and the sale price.
  • sale_price_effective_date is a date range describing when a product should be considered to be on sale. This field takes the format of four-digit year, two-digit month, two-digit day, and time based on a 24-hour clock. For example, if an item was to go on sale on December 21, 2011 at 1:00 p.m., it would be “2011-12-21T13:00.” Notice that the “T” prefaces the time. A slash may be used to separate a starting and ending sale date. For example, if the sale above was to end on December 25, 2011 at 2:00 p.m., it would be “2011-12-21T13:00/2011-12-25T14:00.”

Unique Product Identification


  • brand is the brand name of the product. It is required for all items except books, media, and custom made goods.
  • gtin is the field for capturing a Global Trade Item Number like the UPC or ISBN code. It is not required if brand and manufacturer part number are used, but is still recommended if it is available.
  • mpn is the manufacturer’s part number.

For Apparel

For U.S. merchants, Google requires some additional information for apparel products. Merchants in other nations are not required to submit this information, but Google has indicated that it may become required in the future.

  • gender is answered with one of three options, “male,” “female,” and “unisex.”
  • age_group is used to distinguish between “adult” and “kids.”
  • color is used to describe the item’s dominant color.
  • size is used for size information like XL, 30/36, or similar.

Tax and Shipping


  • tax is a relatively complicated grouped field that contains tax rate information for each jurisdiction for which the merchant is responsible to collect. Each jurisdiction is identified by an ISO 3166 country code, like “US” for the United States, followed by a region. In the U.S., the region can be a two-letter state abbreviation or zip code range where the “*” is used as a wildcard (i.e. 836*), representing any combination of numbers. The tax rate is included as a percentage. Finally, you must tell Google whether or not tax is charged on shipping. If you wanted to specify state tax for the U.S. State of Idaho at 6 percent and indicate not to charge tax on shipping, you would use “US:ID:6.00:n.” So that “US” stands for the United States, “ID” stands for Idaho, “6.00” percent is the tax rate, and the “n” means not to charge tax on shipping. If more than one jurisdiction should be specified, separate the values with a comma. Note that the colon must be present even if some value is omitted. So imagine a national U.S. sales tax of 9 percent in addition to the state sales tax., “US::9.00:n,US:ID:6.00:n .”
  • shipping is used to specify estimated shipping charges for each product. This is optional, since general shipping information can be set up when you create a Google Merchant Center account. If you do use this field, it takes a format similar to the tax field in that there are groups that specify a country, region, service level, and price. So if ground shipping to New Mexico were $9.99, you would use, “US:NM:Ground:9.99.” Additional values would be separated with commas.
  • shipping_weight is used to describe the weight of the item in pounds, ounces, grams, or kilograms. All told there are eight accepted units specifications, lb, pound, oz, ounce, g, gram, kg, kilogram. An example value would be “5 pounds” or “16 oz.”

For Multi-Channel Merchants

If your business sells both online and from a physical store and if that physical store is listed with Google Places, you can tell Google whether or not a particular item is available in that physical store.

  • online_only is used to tell Google whether or not the item is available online only. Simply use a “y” to indicate that it may only be purchased via eCommerce or “n” to indicate that it is also available in a physical store.

In the Spreadsheet

Each of the above description represents a column head in your spreadsheet. Each row in the excel should represent a single product. Once the spreadsheet is completely filled out, you need to save it as a tab-delimited text file.

If you were working in Microsoft’s Excel, you may choose “Save as” from the File menu. In the Save as box, choose “Text (tab delimited). Then save. You may be asked to confirm.

You Will Need an Account

Before you can actually submit your products to Google Merchant Center, you will need to create a account and verify your domain. Once you are ready with this you can begin submitting products to google.

P.S.: Google feed is valid for a month only, so you need to submit products every month, or you can add frequently as well like 5 times in a month. 


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Saturday, 14 September 2013

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eCommerce Product Upload Service

We have vast experience in Products Uploading services. We can help you in populating, organize, and build up your eCommerce store with our affordable and compact products uploading service.

Our products uploading service includes end-to-end solution for your need to data conversion. It allows you to focus more on your core business, as we are taking care of your website data entry service.

We offer eCommerce website products uploading service that can be design as per your requirements.

Our Products Uploading Expert service includes,

  1. Magento
  2. Amazon
  3. eBay
  4. Google Merchants
  5. Volusion
  6. BigCommerce
  7. X-Cart
  8. Zen Cart
  9. Yahoo Small Business
  10. Pinnacle Cart

Why choose us?

  • Time saving
  • Cost effective
  • Reducing your investment
  • Keep close eye on competitors by price comparison
  • Highly professional products uploading expert service
  • Effortless Service
  • Cost saving on training and assets
  • Available for eCommerce website Maintenance Service

Our dedicated products uploading expert team work with perfect accuracy with given deadline. We are one of the few organization who provides service at low cost with Quality.

Contact us for your free quote today. Get in touch with us.
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eCommerce Product Upload Service

eCommerce Products Upload Service
eCommerce Products Upload Services

We are having extensive experience and exposure in eCommerce Product Uploading Services, We can help you in organizing & build your Online store with our Vast experience and affordable services.

Our experience with Product Uploading Services allows you to focus more on your core business areas, Your products cataloge data entry will be taken care by our experts. Our expertise of product upload services is designed as per your requirements.

Which service makes us different from others.

  • Volusion Product Uploading
  • Magento Product Uploading
  • BigCommerce Product Uploading
  • osCommerce Product Uploading
  • Zen Cart Product Uploading
  • X-Cart Product Uploading
  • Amazon Product Listing
  • eBay Product Listing
  • Yahoo Product Uploading
  • Google Merchants (Google Base) Products Listing
  • Other eCommerce Product Upload service

Benefits of Product Upload Services:

  • Fast Turn around time
  • Lowest Price
  • NDA for data security
  • Extensive experience
  • Daily progress report
  • Available for changes
Our dedicated team of highly skilled teams work with required accuracy in given deadline. We can say that we are one of the few experts who provides fast turn around time with accuracy and cost effective rstes as well. get in touch with us today for Product Upload Services.
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Product Data Entry Expert

We have vast experience in Products Uploading services. We can help you in populating, organize, and build up your eCommerce store with our affordable and compact products uploading service.

Our products uploading service includes end-to-end solution for your need to data conversion. It allows you to focus more on your core business, as we are taking care of your website data entry service.

We offer eCommerce website products uploading service that can be design as per your requirements.

Our Products Uploading Expert service includes,

  1. Magento
  2. Amazon
  3. eBay
  4. Google Merchants
  5. Volusion
  6. BigCommerce
  7. X-Cart
  8. Zen Cart
  9. Yahoo Small Business
  10. Pinnacle Cart

Why choose us?

  • Time saving
  • Cost effective
  • Reducing your investment
  • Keep close eye on competitors by price comparison
  • Highly professional products uploading expert service
  • Effortless Service
  • Cost saving on training and assets
  • Available for eCommerce website Maintenance Service

Our dedicated products uploading expert team work with perfect accuracy with given deadline. We are one of the few organization who provides service at low cost with Quality.

Contact us for your free quote today. Get in touch with us.
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Product Data Entry Expert

We as a experts of products uploading services believe to be a helping hand with experience. We always put our efforts to provide best services in our stream to make us unique in the market. We Product data entry service is one of it who can be "One Stop Solution" for your requirements for products data entry/uploading.

We are a team of 4 people having extensive experience of eCommerce products data entry and uploading. As a professional we always find a smooth way for your requirements, we can be your thing tanks. We focus on your products uploading section that you can give more time in your core business and other requirements. You only need to provide us online source, products catalog, or file received from manufacture, than just concentrate on your basic jobs, Your products are in safe hands of experts. We know deadline is how much important for your store, this is our duty to keep store up to date. We have separate experts for each shopping carts.

Now you think what is different we have compare to other? Yes you are right, we are a professional company. We know that making a product visible on store is our duty and we do it by adding all the required details of the products with few tricky sections where it is mandatory.

Product data entry Process:

  • Basic Details - Adding Products best describing name, short and long description, Images, Prices etc.
  • Product Category – This is one of the most important section of store, If product is added in wrong category can be result in loose of trust of customer for the site.
  • Product Type - This help us to put product in perfect section for example If a shoe is available in 6 different color, we can't add it as a 6 individual product, instead of that we will create a master product and will generate 6 color variation under it.
  • Meta description - For SEO purpose we will require this details (Meta Title, Meta Description, Meta Keywords)
  • Unique product description and feature - Description can be copied from manufacture website or source website or may be provided by you, however its presentation is very much imprtant. we have to make a unique format for complete website and represent it at the same across all the products.
  • Price calculation - This section is completely depends on your instructions, we strictly believes that you are the controller of prices of products displayed on store. Provide us specific instruction for this always.
  • Project image collection - Product images can be downloaded from manufacture site, FTP, or other sources. We also provide Image editing services on requirements with extra pay.

Hiring Benefits:

  • Time saving and affordable price
  • Fast turn around time
  • Detailed oriented
  • You will be worry free when we are working
  • Always available on email, will get response in very short time.
  • We work on your requirements only

Don't search us, We are here!!!

We provide high quality work with lowest cost in the market, you can trust on us for fast turn around and accuracy is always there. We believe to boost your business by our products data entry expertise. We can make promise to provide clean and perfect work always.

Our aim is to make your business work fast and hassle free, that you can work with worry free atmosphere/
You can get in touch with us at productsuploadingexpert@gmail.com and let us answer your queries.
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Friday, 13 September 2013

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Outsource Ecommerce Product Data Entry Services

We have vast experience in Products Uploading services. We can help you in populating, organize, and build up your eCommerce store with our affordable and compact products uploading service.

Our products uploading service includes end-to-end solution for your need to data conversion. It allows you to focus more on your core business, as we are taking care of your website data entry service.

We offer eCommerce website products uploading service that can be design as per your requirements.

Our Products Uploading Expert service includes,

  1. Magento
  2. Amazon
  3. eBay
  4. Google Merchants
  5. Volusion
  6. BigCommerce
  7. X-Cart
  8. Zen Cart
  9. Yahoo Small Business
  10. Pinnacle Cart

Why choose us?

  • Time saving
  • Cost effective
  • Reducing your investment
  • Keep close eye on competitors by price comparison
  • Highly professional products uploading expert service
  • Effortless Service
  • Cost saving on training and assets
  • Available for eCommerce website Maintenance Service

Our dedicated products uploading expert team work with perfect accuracy with given deadline. We are one of the few organization who provides service at low cost with Quality.

Contact us for your free quote today. Get in touch with us.
Read More
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Outsource Ecommerce Product Data Entry Services

With evolution to internet market we are today at the position where we use to shop through online stores, one click and that's it!

Today eCommerce business has become very competitative, so you all will require unique solution that you can be unique between millions of online stores. You will require many things to keep your store up to date like data extraction, data entry, products data entry, products data entry, CRM data entry, order processing, Image manupilation, customer support (Through email, chat or voice), this list can be more long.

So Now think if yo uare going to do this, how will you concentrate on your core job related to your business?

Here we come with the solution, Just go with our products uploading expertise, we are team of professional who has expertise with products uploading on many shopping carts and help you in all the manner of products uploading.

Today eCommerce business is very popular. In an eCommerce business Merchant can list their products on many shopping cart, and can also have several website or online stores. So you also require this kind of expertise as well, but this is not possible always. We can make this possible once you have a team of products expert who have expertise with different type of shopping carts.

We are a outsource company who has expertise with products uploading and data entry on eCommerce websites, we have been worked on several website products uploading. We provide all type of products uploading services through out almost all the shopping carts at lowest price in the market. We can promise you for fast turn around time and accuracy always.

We can be a team who has different expertise and always be helpful to you in all the manners of website data entry. Our well designed process and addition of products uploading expertise makes a perfect combination of service.

We work only to make your business profitable with paying very low price.

We offer our services on very long list with eCommerce website maintanance:-

  • Product Data Entry
  • Bulk Product Upload
  • To keep website up to date, we keep close eyes on your website products.
  • If ther is any requirement of Products research we cn also perform that (This includes Product Name or Title, Brands or Manufacturer, SKUs, MPN, Description, features and specification) from different sources ranging from PDF, Manufacture Website, Catalogs, Excel etc provided by the clients or by products research
  • Category is very important section, as this section represents the products first view.
  • Add new products
  • Maintenance of the product features 
  • Images related changes
  • Product Image background removal

Areas of Expertise in Stores:

  • Magento eCommerce  Products Uploading Services
  • BigCommerce eCommerce  Products Uploading Services
  • Amazon eCommerce  Products Uploading Services
  • eBay  eCommerce  Products Uploading Services
  • 3D Cart  eCommerce  Products Uploading Services
  • Google Merchants  eCommerce  Products Uploading Services
  • Zen Cart  eCommerce  Products Uploading Services
  • oScommerce  eCommerce  Products Uploading Services
  • Xcart  eCommerce  Products Uploading Services
  • Yahoo  eCommerce  Products Uploading Services
  • Volusion  eCommerce  Products Uploading Services
  • Pinnacle  eCommerce  Products Uploading Services
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